Who said TERA has no innovation?

I am not in the TERA beta, although I might have a look at that game when it goes into open beta. The game seems to be pretty enough, but otherwise rather standard. And the "Asian MMORPG" look isn't for everybody, upskirt screenshots notwithstanding. But now I've actually found some interesting news about the game: Their login waiting queue gives you an xp bonus!

Now that is a good idea. You might say that bonus xp stop to be interesting once you reach the endgame, but by that time the queue problem usually has solved itself in any MMORPG. Login queues are a typical first-week problem, when all the buyers want to play at once. And assuming that those most eager to get in are those who consider MMORPGs as a weird kind of race, giving them xp bonus for queuing makes total sense. Why has nobody thought of this before?