The news fit the discussion subject of the day: Turbine announced that starting this summer Dungeons & Dragons Online would be changing its business model to Free2Play. Further explanation in this Warcry interview. There will be the whole gammut of choices, from playing for absolutely nothing, to an item store, to a $15 per month VIP subscription plan.
I think this is good news, because DDO isn't really a bad game. It just wasn't quite as good in comparison with the other games you can get for the same $15 monthly subscription. Which brings us to one additional benefit of pricing segmentation: It gives the smaller games a better chance to survive.
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